CustomersAreAlways: Macy's Archives

Macy's Archives

Dec26	Macy's, Don't Say I Didn't Try to Help Maria Palma December 26, 2007 Know More: Macy's customer service Recently I wrote about how Macy's was a big disappointment for me this year - which was met with dismay from a "customer" who left a comment saying that I should "just get it over with already. what are you... Posted at 9:35 PM \| Permalink \| Comments
Dec16	Macy's: The Biggest Disappointment in 2007 Maria Palma December 16, 2007 As some of you may know, I've been following Macy's (NYSE:M) news this past year. I just came across this interesting interview with CEO Terry Lundgren over at CNNMoney.com. Here's a little snippet from the interview:Q: What has been your... Continue Reading Posted at 4:21 PM \| Permalink \| Comments
Sep18	Macy's Commercial May Boost Sales Temporarily, But What's the Long-Term Strategy? Maria Palma September 18, 2007 A few weeks ago I mentioned that Macy's was coming out with a new "star-studded" ad campaign. It features many well-known names like Donald Trump, Martha Stewart, Russell Simmons, Usher, and Jessica Simpson - just to name a few. I... Continue Reading Posted at 11:25 AM \| Permalink \| Comments
Aug24	Macy's Makes My Blood Pressure Rise Maria Palma August 24, 2007 How do you feel about Macy's spending $100 million on an advertising campaign? The company is enlisting a myriad of celebrities for this new campaign in order to establish "brand recognition". I don't know about you, but I'm a little... Continue Reading Posted at 12:28 PM \| Permalink \| Comments
Aug14	Priceless! Maria Palma August 14, 2007 I can tell you that companies stand to lose a lot of money from not doing transfers for customers. The look on a customer’s face when you tell them that you can have an item shipped to the store closest to them - priceless! Continue Reading Posted at 7:50 PM \| Permalink \| Comments
May21	Macy's Cuts Out the Coupons Maria Palma May 21, 2007 This article at Bloomberg says that Federated Department Stores (FD) will be eliminating those coupons we always see in the newspaper. The company wants customers to be hooked on consistent prices instead. Amen!Coupons are frustrating to deal with - especially... Continue Reading Posted at 7:35 PM \| Permalink \| Comments
	Are You Wasting Money on Advertising? Macy's and the Quest to Engage Customers Don't Macy's Executives Know the Key to Success? Will Macy's Attract Loyal Customers? Workers on Strike Don't Make For a Good Shopping Experience

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