Marketing Archives

Jun29
The New Rules of Marketing
Have you tried and tried to get new customers but have been unsuccessful?  If you’re involved with marketing your brand, there are two things you should know:Old ways of marketing: blasting ads through channels such as TV and traditional media...
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Apr24
Business Relationships: An International Perspective
Doing business abroad can be a little tricky if you're not familiar with the culture that you're dealing with.  However, I think we can all agree that no matter where you are in the world, having good relationships is key. ... Continue Reading
Mar 7
"Engage or Die"
That's a line from Brian Solis' new ebook titled Customer Service: The Art of Listening and Engagement Through Social Media.  If you're wondering what all this buzz is surrounding "social media" and you're thinking about what your company can do... Continue Reading
Feb 4
"Customer Service is the New Marketing Summit" Kicks Off: Links and Resources
The "Customer Service is the New Marketing" Summit is going on today in San Francisco.  Unfortunately I wasn't able to make it due to prior engagements, but I'd like to share some links to keep you in the loop... Ryan... Continue Reading
Jan24
Catalog Choice Poses a Challenge to Marketers
A nonprofit company by the name of Catalog Choice recently signed on its 400,000th member to its database of consumers who have elected not to be listed on catalog mailing lists.  It's pretty similar to the "Do Not Call" list... Continue Reading
Jan 2
Is Your Customer Service Compelling?
At the beginning of every year many of us go into reflection mode and think about what happened the past year - the goals we achieved, the places we've been, how business improved...or not.  During this time of reflection, did... Continue Reading
 


Branding = Marketing = Customer Service
In Business Every Single Action Matters
Create a Wow in 2008
3 "Top of Mind" Marketing/Customer Service Tips
Why You Shouldn't Ignore Customer Conversations
Attend the "Customer Service Is the New Marketing" Summit!
Are Customers At the Top of Your Mind?
Being Remarkable Isn't An Option
Customer Service Carnivale: The Potpourri Edition
The Trade Show Experience
Does SEO Really Matter?
There Is Always Opportunity Waiting
Celebrity Marketing vs Good Ole Fashioned Customer Service
Top 25 Marketing Blogs and Blogtipping
Are You Contagious?
Two Types of Marketing
Word of Mouth Marketing: Still the Best
Are You Wasting Money on Advertising?
A Million Dollar Marketing Budget: What To Do?
Friday Night Laughs
Need To Let the World Know About Your Great Customer Service?
What Is Marketing?
Marketing and Customer Service: Same Thing?
New Blog Discovery: Fishing For Customers
Check Out the Word of Mouth Marketing Association
Actions Speak Louder Than Words
So...Marketers ARE Liars

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