Earlier I talked about how customer service is an enterprise strategy and encompasses every aspect of your business. I've also stressed here time and time again how customer service starts with each individual. In terms of customer service, every single person in your company has to be on the same page. That also means that every single person has to love what they do.
I was reminded of this as I watched Conan O' Brien last night and Donald Trump came on to talk about his latest book, Think BIG and Kick Ass in Business and Life. The most important piece of advice Trump offered was to "Love what you do". In an interview with Douglas Hanna, Michael Murphy said, "It’s not enough to have great service and innovative products, you’ve got to love what you do, and only then can you deliver the sort of service that Virgin customers have come to expect. It is that notion that ends up making the biggest difference to our customers."
By the way, Michael Murphy is attending The Customer Service is the New Marketing Summit in San Francisco on February 4th. Customers Are Always readers get 15% off their ticket!
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