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Nov29
The Correlation Between Experience and the Bottom Line
Fellow Know More Media author Bud Bilanchi of CareerSuperStar.com has another blog titled CommonSenseGuy.com where he shares some thoughts on the "we" relationships with customers

Restaurant-Quote.pngIn this post Bilanchi cites a study that was conducted by PeopleMetrics.  The study revealed that there is a correlation between the restaurant's bottom-line and how restaurant employees treat their customers - especially if the customers feel emotionally connected to the experience.

It's nice to see studies like this being done because it solidifies my own beliefs that customer service (or customer experience) is the driver of sales.

How emotionally connected are you to your customers?

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