But when they say "Free Shipping", is it really indeed free shipping? I would hope so. However, this may not always be the case. For example, there is this recent issue with 1800Flowers. Apparently, a group of florists sent a letter to the FTC about 1800Flowers' "free shipping" advertisements. From what I understand from the letter, these so-called shipping charges are actually "service" fees. "By advertising "free shipping", 1800FLOWERS.COM doubly deceives consumers, first by mislabeling a "service fee" as a more acceptable "shipping fee"; and second by offering "free shipping" to imply the delivery charge is waived, when in fact it is not."
I wasn't aware of the issues concerning online florists until recently when I found out about this Florist Detective website. It makes me wonder just how long a company thinks they can get away with deceiving their customers? Do they know that information travels at lightning speed on the internet?
With the holiday season here, I know that many of you will be sending flowers to loved ones. I personally have never used an online florist service to order flowers, so I can't make any recommendations on what companies to choose. However, there is a Real Florists Blog that has a list of reputable florists in each state.
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Posted by: Maxwell Little | December 5, 2007 7:25 AM | Permalink to Comment