The women out there reading this can probably relate to this statement: The perfect jeans are hard to find. Sometimes they fit you perfectly on the waist but then are too long or you get the right length, but you end up with a muffin top. Oh, and let's not forget - the jeans absolutely must be flattering from the behind! I'm sure some of you guys want this as well ;)
However, I know it can be frustrating when you try on a pair of jeans in the store and you can't get a good view of your derrierre! Enter the Butt Cam! This gadget was invented by Tom Simon who noticed that customers kept twisting and turning in front of mirrors just to check out their behinds.
Will this thing catch onto other retailers? Who knows. However, Tom Simon is a great example of a person who observes his customers and fills their needs.
Do you know what your customers need?
Read more about the butt cam...
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