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Nov13
The Box Stuffers Would NEVER Forget the Power Cord
Seth Godin tells the story of a recent Radio Shack experience in which a lady comes in claiming that her new phone did not come with the power cord. 

Well, the manager basically called the customer a liar by saying that it was “impossible” for the power cord to be missing.  Hmmm... The box stuffers NEVER forget to put a power cord in the box? How do they know? 

Instead of arguing with the customer and losing business, why not bite the bullet and give her a new $10 power cord? 

Just another case of losing $10 or losing a customer for life... What would you choose?

1 Comments/Trackbacks




Maria, as we always say, it's how we handle the situation. I'd go for giving the customer a new power cord. That way, it saves me from wrinkles and earns me a customer for life (perhaps). :)

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