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Oct12
Microsoft Corp. Acquires Colloquis Inc.
The “big news” today is that Microsoft Corporation (MSFT) has acquired a privately owned company by the name of Colloquis Inc.  According to this press release, Colloquis offers “online business solutions that feature natural language-processing technology.”  The article goes on to explain that this latest technology will “enhance” customer interactions and “improve customer satisfaction.” 

What is this new technology?  It’s called “Windows Live Service Agents”.  The system will be used first with Microsoft’s Xbox services and will extend to other Microsoft products in the future. 


But again...we have to remember that this new technology doesn’t necessarily mean that people will get great service.  It’s up to those people, the “live agents” to provide a good user experience.  We’ll see!

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