My boyfriend is an avid note-taker. Whenever he communicates with clients on the phone, I can hear him scribing away on his notepad - no doubt that he's making notes of the client's needs and preferences.
When I call the phone company or any company I do business with, I appreciate it when they make notes in the computer to communicate with others in the organization who access my accounts. Nothing is 
more annoying to me than to call a company and have to explain my situation over and over again. I like to call them up and for someone to say, "Ah, yes, Ms. Palma, I see that you talked to Joe previously about this issue. Let's see what I can do for you..."
If you're a business owner or manager and currently don't have a system of tracking conversations with your customers, it's something I highly suggest you look into doing!
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