In the big scheme of things, customer service encompasses many aspects of a business. It's not just about greeting a customer and helping them find what they need. If you've been a reader of this blog for some time now, you understand that there's more to customer service than that and hopefully I've been able to give you different perspectives and philosophies.
C.B. Whittemore of Flooring the Consumer has a great post where she asks us to... "carefully consider your customer:observe how she interacts with your store environment, how she reacts to your store experience, how she responds to your product offerings and displays, whom she shops with, what she talks about. How might you do things differently to increase her delight with your total experience? Can she reach product easily? Can you avoid making her bend over or get on the floor to look at stuff? [I hate having to sit on the floor to look at product and I've had to do it more than once]. Is she distracted by the folks she is shopping with and can you help occupy them? [crayons, plain paper and chairs go a long way]. Can you bring fashion statements to your environment with some storyboards or vignettes? How clean are your bathrooms?"
When you're observant of your customers, you can figure out how to 
adjust the way you do business to accommodate them. This, too, is part of providing excellent customer service.
Have you done anything different with your business in terms of customer service since reading this blog? I welcome your comments!
Comment Preview