Devoted to customer service and the principles of exceptional customer services

Seth Godin comes through with a great post about "Receptionists" and says this:

"...a receptionist can change the entire tone of an interaction. If you've got someone answering your phone, greeting your clients--who have traveled a thousand miles to visit your office--or otherwise dealing with the outside world, I think it's time to do some simple cost/benefit analysis.

If the receptionist greets just 100 people a day, that's 20,000 people a year. Is it worth a dollar per interaction to transform all of those interactions into something spectacular? In other words, instead of hiring the cheapest person, or sticking with the existing person because it's easier, what if you invested in a truly remarkable experience?"

Another great reason why your greeting is important when you first come into contact with a customer/client/guest!  Yes, it does make a difference in your "bottom line".