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Jun22
Duncan of "Big Dreams" Offers His Tips

One of my recent blog visitors, Duncan, commented here and so, of course, I visited his website and read a great article he wrote called "Customer Appreciation".  Like any human being or employee, customers too simply just want to be appreciated. Duncan offers some ways to appreciate your customers:

  • Longevity - appreciate them for X years of loyalty
  • Referrals - appreciate them for introducing more customers
  • Testimonials - appreciate them for agreeing to offer a testimonial for use in ads.
  • Large purchases - a follow-up call from the manager when someone buys more than X dollars worth of product or service
  • Perhaps you were out of stock and you appreciate the customer's patience
    You had to reschedule and you appreciate the customer was flexible

Bonus:  Duncan also has an article called "Don't Worry, Be Happy" that I feel is a must read :)


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