
So, yesterday I started listing the characteristics of "The New Salesperson".
Today I will continue that list...
Keeps track of a customer's desired results and challenges - a good salesperson knows what the customer expects from the company, notates what problems the customer has had in the past and what kind of feedback the customer has provided. Has the salesperson taken action to help resolve these challenges or problems?
Communicates the value they personally will provide to each and every customer - this is when the salesperson lets the customer know everything he/she will do to help them. The longer the list, the more valuable the salesperson is.
Shows enthusiasm and passion for their customer's success - the new salesperson is genuinely concerned about the customer as if the customer is family.
Becomes partners with the customer - Communicates to the customer that he/she will work side by side with them to resolve issues and complaints
Keeps their promises - Remember the rule: "Under-promise, Over-deliver"
Keeps in touch with customers - constantly reminds customers, whether every other week or once a month, to notify them of special events, sales, or company news. Follows-up with customers to make sure everything is working out OK with the product or service.
Remembers that customer service and sales are one and the same - you can't do one without the other. Just because you simply take incoming calls at a call center, or are a cashier at a grocery store, you indirectly affect sales through your interactions with customers.
Do you want to evolve into the new salesperson? I recommend printing out this post, putting it into the notebook where you keep track of all your customers, or posting it where you can see it everyday. Refer to it to remind you of what you need to do to provide EXCEPTIONAL customer service.








Maria,
Thanks for taking a look at that. I laughed about that for a long time.
I get many visitors from that site to my joke site...and I hope I can send some back.
Posted by: panasianbiz | May 17, 2006 2:14 PM | Permalink to Comment