"Websites do not eliminate the need for customer service; they should 
enable you to give better customer service."
The above quote comes from the book Low-Budget Online Marketing for Small Business by Holly Berkley. Holly tells us in this book how she discovered this when she attempted to build an informational website in hopes to create a flow of income without doing any "work". What Holly didn't realize in the beginning was that people sometimes needed specific questions answered that were not covered on the website. So, during a vacation Holly failed to answer questions via email and developed a bad rep with her potential customers.
Lesson For the Day: Don't think that just because you have a website, you eliminate the need to interact or create a personable relationship with your customers. Make yourself accessible and don't be afraid to pick up the phone and call your customers.
Online Customer Service Tip for the Day: Answer emails within 48-72 hours - any longer and you could potentially lose a customer! Don't say I didn't warn you :)
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